01 – WHY SHELL FUEL
Unmatched Brand Strength and Customer Loyalty
Founded in 1897, Shell is the world’s largest single-brand retailer, with over 40,000 service stations spread across more than 80 countries. An amazing 300 cars visit a Shell service station every second, 365 days a year. Today, the Shell ‘Pecten’ emblem is one of the world’s best known and most trusted symbols. And, it’s that market strength that can drive bottom-line performance and loyalty for your retail sites.