GasBuddy’s community of 70 million users to have access to GetUpside Offers
Motiva and GetUpside Partner with GasBuddy to Give More Drivers Cash Back on their Gas Purchases
HOUSTON – (December 11, 2018) – Motiva and GetUpside announced today a strategic partnership with GasBuddy, the leading source for real-time fuel prices at more than 150,000 gas stations in the U.S., Canada, and Australia. Through this partnership, consumers will be able to claim GetUpside personalized cash back offers directly in the GasBuddy app, earning as much as 25 cents/gallon cash back on their fuel purchase. The benefit for gas station owners participating in the GetUpside program is measurable and proven incremental gallons from GasBuddy app users.
Beginning in early 2019, the GasBuddy app will display gas stations participating in the GetUpside program. To earn cash back, GasBuddy users simply claim the offer, make their purchase with Pay with GasBuddyTM, a credit or debit card and submit their proof of purchase via the GasBuddy app.
“Making GetUpside offers available through the GasBuddy app will be a game changer for fuel retailers,” said Jeff Rubin, Motiva’s director of marketing and competitive intelligence. “GasBuddy’s marketing reach and consumer influence along with GetUpside’s technology platform will attract measurable and proven incremental profit from GasBuddy app users.”
By joining GasBuddy and GetUpside into a single consumer experience, customers can see the true price at the pump and get the lowest price option. This transparency is a key driver in consumer adoption of mobile apps, according to the Paying at the Pump Survey, commissioned by GasBuddy. This survey also revealed that consumers value mobile apps that can help them find the best gas prices (51.6 percent), give them directions to the nearest gas station (35.5 percent) and help get them discounts on their gas pump purchases (23 percent).
“We are excited to be part of the GetUpside program, and we believe that the partnership with GasBuddy will only further drive incremental business to our stations,” said Max Alvarez, president of Sunshine Gasoline Distributors, Inc. “We welcome Motiva as a partner with GetUpside and recognize the value they bring by investing in cutting-edge technology to improve the customer's experience at the pump.”
Now live in 30 markets in 13 states, Motiva and GetUpside plan to expand the GetUpside program to wholesalers across the entire United States in 2019.
To learn more about or enroll in GetUpside, wholesalers can contact their Motiva Territory Manager or go to www.getupside.com/business/gas for more details.
Headquartered in Houston, Texas, Motiva refines, distributes and markets petroleum products throughout the United States. Motiva owns and operates North America’s largest refinery in Port Arthur, Texas with a crude capacity of more than 630,000 barrels a day. The company also operates the country’s largest lubricant plant. Under exclusive, long-term brand licenses for the Shell and 76® brands, Motiva’s marketing operations support more than 5,000 retail gasoline stations. Motiva is wholly-owned by affiliates of Saudi Aramco.
GetUpside is focused on strengthening communities with technologies similar to those used in online retail, enabling offline businesses to treat each customer individually in real time, measurably increasing retailer profitability, consumer satisfaction, and improving local sustainability.
GasBuddy is a company that connects drivers with their Perfect Pit Stop. Millions of drivers use the GasBuddy app and website every day to find gas station convenience stores to shop at based on fuel prices, location and ratings/reviews. The company’s business solutions suite, GasBuddy Business Pages, provides Fuel Marketers and Retailers their best opportunity to maintain their station information, manage their brand, and promote to their target consumer audience.